EFFECTIVE COMMUNICATION AND ORGANISATIONAL PRODUCTIVITY

AUTHOR: OBASI AFAMEFUNA BETRAND 

DEPARTMENT: BUSINESS ADMINISTRATION

AFFILIATION: NNAMDI AZIKIWE UNIVERSITY, AWKA

The research was carried out to examine the effect of effective communication for the achievement of organizational goal, a study of Africana publishes Ltd. The objectives of the study which includes among other things. (a) To find out how effective grapevine information is to the promotion of high productivity. (b) Does mutual relationship among staff promote effective communication? (c) To determine the effect of open door policy in solving organizational matters. To achieve this purpose, the researcher therefore gathered information from two principal sources – primary and secondary sources. The data collected was analyzed using tables and percentage. Also, the chi square(x2) distribution was used to analyze the data. In conclusion the researcher’s findings were that effective communication actually improves workers perspective to higher productivity.

TO VIEW THE FULL CONTENT OF THIS DOCUMENT, PLEASE VISIT THE UNIZIK LIBRARY WEBSITE USING THIS LINK, http://naulibrary.org/dglibrary/admin/book_directory/Thesis/10335.pdf

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