NIGERIAN HOME MOVIES: THE PERCEPTION OF NNAMDI AZIKIWE UNIVERSITY STUDENTS

AUTHOR: UMEZINWA GRACE NGOZI

DEPARTMENT: MASS COMMUNICATION

AFFILIATION: NNAMDI AZIKIWE UNIVERSITY, AWKA

This work titled “Nigerian home movies: Perception of Nnamdi Azikiwe University students’ investigated students’ understanding and views of home movies produced by the popular Nollywood industry. The study which employed the survey method and in-depth interview, had a sample size of 500 students, drawn from different departments of the University, found out that undergraduate students are highly exposed to Nollywood movies and prefer these Nigerian films to foreign ones. However, these undergraduates see these Nigerian home videos as not depicting the cultural values of the society, although they are influenced by the lifestyle and dress codes of the actors/actresses in these films. In the light of the above, the study, therefore recommended that movie producers should understand that in a multicultural and pluralistic world, a modicum of respect and decency is very necessary in movie production so that the cultural sensibilities of the people are not assaulted in the overt inclination to parody western movies.

TO VIEW THE FULL CONTENT OF THIS DOCUMENT, PLEASE VISIT THE UNIZIK LIBRARY WEBSITE USING THIS LINK, http://naulibrary.org/dglibrary/admin/book_directory/Thesis/11099.pdf

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